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Friday, 30. June 2006

blinkx Search engine signs deal to feature video from History Channel UK

blinkx inked a deal Monday with the History Channel U.K. to feature historical audio and video content on the search web site, including speeches and clips of Franklin D. Roosevelt, John F. Kennedy, Albert Einstein, and Neil Armstrong.
The site is using speech recognition technology to automatically index the content and make it searchable.

The deal with the History Channel U.K. should increase the company’s range of more than 4 million hours of video. The History Channel is owned by A&E Television Networks, a joint venture of Hearst, Disney ABC Cable, and NBC Universal Cable.
San Francisco-based blinkx has been expanding its alliances to allow search across a variety of sites, including Google Video, YouTube, HBO, MTV Networks, the New York Times, and Revver. The company now receives over 3.5 million video search queries per day.

The company positions itself as a way to overcome the silos of videos only available at specific sites and searching across the array available across multiple sites.

“What we’re seeing in video is that the majority of players are trying to build video content, whether it’s traditional sites like CNN or ABC, where you can watch their videos, or YouTube or Google or Yahoo, which are encouraging people to upload their own clips,” said Suranga Chandratillake, chief technology officer of blinkx.

“There’s no guarantee that Google or YouTube will have every video you’re interested in,” he added. “You need a single place to search for video, whether it’s from Google, Yahoo, or the BBC. Right now we’re the only ones who do that.”

However, he acknowledged that some other search engines, such as Yahoo, do allow users to search for video from other sites. Mr. Chandratillake said he doesn’t mind competition from other sites, though.

He said his site tries not to be a walled garden. While many sites don’t allow users to download their videos to keep them from spreading too widely, blinkx indicates with an icon whether a video can be downloaded for a particular site or video blog where it is linking.

“The reality is that right now, the way revenue is generated is through advertising, and if people download stuff, they can potentially remove the advertising,” said Mr. Chandratillake. “You can’t track advertising that’s been downloaded.”

blinkx does filtering on the videos to avoid linking to adult video content and to avoid the kinds of problems Google Video has faced lately (see New York Pans Google Video).

Source link: redherring.com...

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